It’s Charity Week at Legion – Will You Help?
I don’t know about you, but I believe the world can never have enough heroes.
These are the people who give us everything that’s beautiful, good, and real.
I also believe that every one of us can be a hero, and that it’s far easier than many people believe.
Well, how do heroes behave?
Heroes don’t gripe about things that should change or simply “feel bad” for people who need help.
They do something about it.
While I don’t consider myself a hero per se, that’s why I started this company—to create the change I wanted to see in the sports supplements industry—and that’s why I have a “Charity Week.”
The idea here is very simple:
Every quarter, I donate a portion of a week’s worth of Legion’s sales to a top-ranked charity that resonates with me and my team.
There’s no cap on the donations either, so the more we sell, the more we give.
This time around, we’ve chosen to support the Ukraine Crisis Relief Fund, which is run by Global Giving, a crowdfunding platform that connects donors with nonprofits organizations in 170 countries. They specialize in providing humanitarian aid to areas that are reeling from disasters such as famine, flood or, as is the case in Ukraine right now, war.
Now, what exactly does The Ukrainian Crisis Relief Fund do, you’re wondering?
It provides food, water, shelter, healthcare, education, and economic assistance to the 1 million+ Ukrainian refugees who’ve fled to Poland, Slovakia, Hungary, Moldova, and Romania, with a particular emphasis on giving aid to children.
My team and I love the mission of the Ukrainian Crisis Relief Fund, and according to Charity Navigator, they also have a 97.8% program expense ratio, meaning that almost every penny you donate will go to actually helping people rather than administrative faff.
So, if you like what we’re doing here at Legion . . .
. . . and if you feel like doing something a little heroic today by supporting Ukrainians who are having a time of it . . .